Hello.
This is Gibson – a creative agency specialising in branding, graphic design and web design.
This is branding for a technology start-up. Branding and web design for a European PR agency. Graphic design for the UK's largest shoe retailer. Event branding and music packaging for a legendary music producer. Direct marketing that pulled four times the average response. Web design and SEO for a major design and fit-out specialist.
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How re-branding helped turn a kitten into a big cat
Back in July 2005, we sat in front of Marcus Angell, managing director at HotDigs, and made a promise to help fuel his company's growth. He went on to hire us to re-brand his business and execute all of the company's marketing. At the time, HotDigs was a small serviced apartment agent, making bookings for corporate clients.
In 2006, the business was relaunched as SilverDoor and armed with new branding, advertising, direct marketing and a website, it has seen extraordinary growth since then – more than quadrupling turnover; it has become Europe's leading independent serviced apartment agent, looking after a range of blue-chip clients. The SilverDoor brand has set a benchmark in the industry, inspiring several imitators.
We still look after all of SilverDoor's marketing – version four of the website has just launched; we've also raised their profile in the business travel industry with a novel tenth birthday advertising campaign, the first three ads of which you can see above.
We're really pleased to count this as one of our most rewarding partnerships. It's proof that an ambitious client and distinctive branding and marketing can help to transform an organisation.
Client
SilverDoor
Disciplines
Branding
Graphic design
Advertising
Video production
Web design