This is Gibson – a creative agency specialising in branding, graphic design and web design, based in East Sheen, south-west London.
This is branding for a technology start-up. Branding and web design for a European PR agency. Graphic design for the UK's largest shoe retailer. Event branding and music packaging for a legendary music producer. Direct marketing that pulled four times the average response. Web design and SEO for a major design and fit-out specialist.
Re-branding the fit-out specialists
Logo. Stationery. Posters. Brochures. Handbooks. Tenders. Site signage. Window graphics. Safety clothing. Vehicle liveries. Website. Check!
We inspected, rationalised and re-designed every square inch of leading UK fit-out and maintenance specialists Modus Group to give them a corporate identity worthy of their expertise, delivered by their four divisions. We threw out the inconsistent communications scattered across the group and introduced a simpler, unified visual logic.
We also re-designed, rebuilt and optimised the new website for Google to make sure that they are amongst the top names in their field for their range of chosen keywords. The site now runs a comprehensive case study search engine that lets the user explore all of the Modus projects in precise detail.
Modus Group was formed in London in the early 90s and provides a full range of services from office fit-out and building refurbishment, to technical fit-out for facilities such as laboratories and data centres. The FM teams (frequently spotted driving around London in their newly-liveried vans) provide post-project support and regular facilities management.
Modus now has a new clarity and consistency across all of its marketing communications, both online and offline.